- Creating online and traditional
public relations campaigns to promote the project and its objectives.
- With a network that includes more
than 300 online influencers, bloggers, media (TV, print, radio and online),
interviews will be set-up to promote the objectives or specific events related
to the project.
- Press releases and articles will
be written in both languages (Arabic & English) and disseminated to a
database of more than 500 online & traditional media outlets locally and
regionally.
- Researching and pitching stories to
the media related to the project’s objectives, events or outcomes will take
place on a routine basis.
